W1 Developments
Principal Tower marketing suite
This temporary marketing suite was set up in a disused Victorian power station The Light Building. Formerly used as a bar and club, the building was structurally stable, but in order to install the temporary marketing suite, power and water had to be reconnected. Given the temporary nature of the installation everything had to be easily moved and re-purposed in alternative configurations. The great interiors people at L3 came with fabulous solutions for the graphics, bespoke furniture and freestanding wall panels, built internally lit reception desks and erected a giant screen and projection equipment. A secondary marquee space was set up for the press breakfast.
All of the furniture and exhibition displays were subsequently re-purposed in another space. I managed this project from measuring-up, to quaffing wine at the launch party.